Brave New World

by Rich Prophet RTOERO Chair

Digital technology is ubiquitous in everyday life. Contrary to ageist stereotypes, older adults tend to be active technology users.

In RTOERO’s membership surveys, you have told us how you use technology:

  • 99 per cent of members have computer and internet access
  • 72 per cent use YouTube to search for information
  • 53 per cent use Facebook to keep in touch with family, friends and other RTOERO members

Knowing that so many of you are keen on technology, RTOERO uses digital communication methods to connect with members in a variety of ways:

  • In 2020, RTOERO sent 5 million email messages to members
  • We reach more than 2.5 million people a year on Facebook, and more than 100,000 engage with us through comments, likes and shares
  • During the pandemic, we set up a Zoom account for each RTOERO district to help keep members connected

Sadly, technology can also have a downside. Cyberattacks, hacks and scams are a growing problem — and seniors are often the target. We will continue to share information with you about how to protect yourself online. 

For most of us, however, the benefits of technology outweigh the problems. We go to online sources, such as the McMaster Optimal Aging Portal, for important health-and-wellness information, and use our devices to keep in touch with family and friends.

Of course, low-tech, high-touch communication is also important. From our readership study, we know that more than 80 per cent of members highly enjoy receiving and reading Renaissance in print. Many members also choose to receive paper copies of their district newsletter. But each year, more members opt for e-Renaissance and emailed newsletters.

At RTOERO, we will continue to look for high-tech and high-touch ways to stay connected with you.

Please keep in touch,